Now in its 4th edition, Meeting Standards is SBS’ initiative bringing together EU policymakers, industry stakeholders, and civil society around the importance of standards for SMEs in Europe. From 22 to 30 June 2026, the campaign creates a dedicated moment for the standards community to mobilise collectively. Last year, it reached more than 700,000 people across the continent, a testament to the power of coordinated action.
The campaign is open to all standards professionals and organisations willing to contribute. Activities can take many forms: webinars or workshops introducing standards to SMEs, training sessions on specific standards or standardisation processes, networking events, or targeted social media campaigns. Every contribution adds to a growing collective effort that strengthens the European standards community year after year, while offering participating organisations an opportunity to build visibility and engage new audiences.